About

Born and raised in London.
Lived and learned across the globe, with bases in London, Accra and Johanessburg.

I work with brands to strategise and deliver impactful campaigns rooted in culture, community and representation. I love it; this is my world.

I am curious and intrigued by the behind-the-scenes, I'm inspired by people, their stories and every day.

I’m currently available for consulting engagements.

Cecelia is a multi-dynamic and passionate brand marketer and cultural strategist. With a proven track record in building brands and shaping cultural narratives, she thrives in creating impactful experiences that resonate with diverse audiences.

Her knowledge comes from her passion and extensive experience crafting compelling brand stories, developing strategic campaigns, and forging valuable partnerships; Cecelia leverages the power of culture to connect brands with their target markets, fostering authentic engagement and driving growth. Cecelia began her career as an intern and has since held senior positions at VisitBritain & VisitEngland, collaborating with brands such as Expedia, Facebook, Snapchat, Universal, Sony Pictures, British Airways, Netflix and Premier League. She has also worked with brands such as Daily Paper, Chivas Regal, Wray & Nephew, Fenty Beauty, The LEGO Group and more. 

​Known for her unique insights into African culture and the diaspora, Cecelia brings an invaluable perspective to every project. Her passion for staying ahead of industry trends and cultural shifts enables her to push boundaries and deliver exceptional results.  She has travelled extensively (with lots more to see), lived in LATAM and Africa and speaks three languages. Cecelia leverages her extensive experience in-house, agency and freelance - as a highly sought-after strategic advisor, supporting entrepreneurs and businesses in the corporate, culture, lifestyle, and entertainment sectors.

She is also a skilled voice-over artist and talent artist liaison—a proud multi-hyphenate!

Always, stay curious.
— CA

As someone who has recently launched their own business, I have worked with Cecelia to build my brand presence & profile gradually as I find my feet. She is very knowledgeable in her approach and her application & experience in the entertainment and sports industries really shows. Cecelia really believes in what she does and has become a highly valued and trusted member of the team! A pleasure to navigate the partnerships space with! I would highly recommend!

Oriance Lungu, Founder of Elite Boxing & England Boxer